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Food Network Magazine Doesn't Break New Ground

Food Network Magazine Doesn't Break New Ground

A month ago, we reported that Food Network was launching its own magazine on Oct. 14. Well, yesterday, we got our hands on the premiere issue of Food Network Magazine. To learn more about the new glossy and get our initial thoughts,

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What's great: Since visualizing a dish is crucial for me, my favorite part of the issue was the highly organized recipe index, a spread with thumbnail shots of every recipe listed in the issue, along with the name and page, organized by meal part. The majority of the recipes are not available on the network's website and are fun and approachable.

What's not so great: Key elements — a mac and cheese-themed taste test, the size of the book, the overall feel — largely resemble Rachael Ray's magazine, Every Day With Rachael Ray. It didn't come as a surprise to learn that the editor in chief, Maile Carpenter, was a former editor at Ray's magazine.

In PartySugar's opinion, the magazine felt dumbed down. Both of us agreed that the entire publication was like a plug to draw readers back to the Food Network. The book roundup promoted all the stars' newest cookbooks, and behind-the-scenes features focused on Iron Chef America. The secret ingredient from an upcoming battle was even blurred out in pictures, with a side note: "What's the secret ingredient? Catch the battle at 8:30 p.m. Nov. 16!"

Does getting the scoop on the magazine make you want to read it? Do you have plans to subscribe?

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