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Winning Commercial for Kraft's Have a Happy Sandwich Contest

Have a Happy Sandwich

Last Fall, Kraft ran a Happy Sandwich video contest, where they asked customers to create 15-second commercials. The commercials all had the theme "Happy Sandwich" — which is a grilled Kraft slice cheese sandwich — and the entries ranged from really fun to downright weird. The 383 entries were then judged and rated until a winner was chosen. That winner is Chris Gianelloni from Metairie, Louisiana and in addition to winning $50,000, he'll proudly be able to see his surreal video on national television. In it a cheese sandwich puts himself into a tanning bed and gets all gooey. It's cute enough, but if I saw this commercial on TV I would definitely do a double take. To see it for yourself,

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Join The Conversation
meah8 meah8 9 years
now I'm hungry...
arcticpuppet arcticpuppet 9 years
It's cute! Light hearted and child-like, just how a grilled cheese sandwich is suppossed to be.
livilou livilou 9 years
I like it!! I think its pretty cute
Lovely_1 Lovely_1 9 years
too cute!
verily verily 9 years
Grilled cheese is totally a happy sandwich for me, too...but without the Kraft single and with some cheddar instead. Mmmm.
Jude-C Jude-C 9 years
Hey, a grilled cheese is definitely a happy sandwich for me...pair it with some classic Campbell's tomato soup--made with milk, of course!--and I'm all set :D
i-am-awesomeness i-am-awesomeness 9 years
haha. awww that toast is soooo cute :) lol
kia kia 9 years
That is adorable and hilarious. I hope people have enough common sense to not take beauty tips from a cartoon grilled cheese.
Berlin Berlin 9 years
Wait...he gets in a tanning bed, gets baked and bread cancer and he's supposed to be happy? How terrible! Aren't we're supposed to be pushing towards no tanning beds?
sonnabobble sonnabobble 9 years
i think the speedo makes it extra creepy?!
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