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Casa Verde: Waste Management, One Man's Trash

Casa Verde: Waste Management, One Man's Trash

Justin Gignac, a graduate of New York's School of Visual Arts, picks up trash off of the streets of New York City. But, you won't find him in a sanitation department uniform. He actually fills bags with subway passes, Broadway tickets, coffee cups, phone book pages, and other NYC junk and carefully arranges them in plastic cubes, which are then signed, numbered, and dated in slick Helvetica typeface and sells them for 50 smackers — "making them perfect for anyone who wants their own piece of the NYC landscape," he says. Gignac has sold over 1,000 of his trash cubes, each unique, leak-free, and smell-free. The initiative to repurpose trash spawned from a conversation with a colleague who said package design wasn't important; "I figured the only way to prove them wrong would be to try to package something that absolutely nobody in their right mind would ever want to buy," he rebutted. A fresh way to look at recycling . . . or exporting: his cubes can now be found in 41 states and 91 countries.
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Join The Conversation
KrisSugar KrisSugar 9 years
this is gross. those crumbs make me want to barf!
beingtazim beingtazim 9 years
this is a pretty interesting project. like someone else said " it is amazing what people will buy". I like that this removes some trash from land-fills, but think it would be better if the proceeds went to an environmental cause
Lyv Lyv 9 years
This is actually pretty interesting! If it wasn't $50 I might buy something like that LOL.
Gabriela14815884 Gabriela14815884 9 years
Too bad I didn't think of it first. Why would someone spend $50 bucks on trash? Maybe cause I'm from NY I don't get the appeal lol
tweet-hotpants tweet-hotpants 9 years
i can't believe people would actually buy this!
freegracefrom freegracefrom 9 years
omg, I just about died of laughter after reading this!
omlove omlove 9 years
Ewww......
outofhere outofhere 9 years
This amuses me!
EvilDorkGirl EvilDorkGirl 9 years
Wait, what? Really? Damn I wish I had that idea first.
aimeeb aimeeb 9 years
Weird...
Kimpossible Kimpossible 9 years
Wow people really will buy anything.
Hanna1117 Hanna1117 9 years
Just think...instead of your Grandma's state spoon collection, you could have a collection of garbage from every major city in the U.S.!
MartiniLush MartiniLush 9 years
Wow, talk about enterprising! What an idea!
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