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Cool Idea: Growing Works

London-based production designer Óscar Díaz dreamed up a novel printing technique whereby a specific type of paper absorbs ink gradually. The technique allowed for him to create self-printing designs, where numbers on a calendar, letters on a card, or leaves on a botanical (etc.) are revealed bit by bit, so they are "growing works." Quite appropriately, his calendar design showed under the "Gradual" category at the 2007 London Design Festival. Each number on the calendar is printed daily, until the end of the month when the ink well is dry. So, the calendar not only signals elapsed time but gives a true sense of it. His plant posters grow up slowly, mimicking the growth of a real plant. In the case of his larger plant posters, complete growth can take up to four months. His Christmas card, which reads "Happy New Year 2008," took four days to print itself. Clever, huh? I have to say this is genuinely one of the coolest ideas I've shared here. Let's just see if Díaz can take a note from Gutenberg and make this printing technique commercially viable. To see his card in action,



Join The Conversation
anaisethenry anaisethenry 9 years
Where can we get one? I love it, very cool indeed!
mames mames 9 years
Love it!
beingtazim beingtazim 9 years
that is extremely cool and creative!
OChottie OChottie 9 years
Clever indeed. I would buy the botanical one.
lollipopsx lollipopsx 9 years
that's amazing ! i've never seen anything like it.
jessie jessie 9 years
that is really cool!!!
bizzybee bizzybee 9 years
I think we will continue to see more and more innovations and inventions that "interact" with us or "respond" in tangible ways within our own private environments. Home will become personalized and even more of a reflection of who we are.
bizzybee bizzybee 9 years
This is VERY cool.
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