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This Just In: New York Mag Launches Shop-A-Matic Window Shopping Service

One of the best ways to find one-of-a-kind and super-stylish homewares is to browse the boutiques of New York. But most of us are at a geographic disadvantage, not to mention too busy to window-shop full time. That's the inspiration behind Shop-A-Matic, a new window-shopping "service" from New York Magazine.

Think of it as an online catalog where someone does the cool-hunting for you, but you have to hit the pavement to purchase most of the products (although some are available online). Here's some insight from the press release:

New York editors set out on foot across the city to select and photograph almost 1,000 home décor items and make them searchable at nymag.com by price, color, material, style, etc. The launch includes ten categories of home items, from beds to lamps to dining tables, and will expand to include fashion and accessories in September.

Each category — including lamps, sofas, bookshelves, and more — is well-organized by just about every factor you can imagine, and the snapshots are actually pretty fabulous. I'm especially excited about the rug section, which seems to have some really unique discoveries. Just browsing Shop-A-Matic will remind you what a great shopping city New York is. What do you guys think of this idea?

Join The Conversation
dropstar dropstar 9 years
I've just printed off so many pictures it's not even funny. I love this-- it's like having a personal shopper who doesn't pressure you to take something you're not ready to make a decision on. Scrolling through the "High-Intensity Boyfriend" filter reminded me of great gift ideas for my husband that I had this summer that I'd completely forgotten about. And now I'm craving a Christmas shopping trip to NYC more than ever!!!
staceykr staceykr 10 years
I think it's a great idea. I love shopping but sometimes I don't have enough time to actually go in to places. THis saves time....
scoobylover43 scoobylover43 10 years
Well Im not to sure about this 1. Half of the fun in shopping, is window shopping lol. I Love to shop, I like to find things that will go in certain places or just the right spot.
ElleJay ElleJay 10 years
i think it's cool, as long as you can buy what you see online
BABILUV BABILUV 10 years
I LOVE THEM ALL
ggianella ggianella 10 years
I love this! So many designs and so much inspiration!!! I hate shopping and fighting crowds, but I love to buy new things! This is wonderful!
Bksuga Bksuga 10 years
i like the idea of it but i like walking around manhattan finding one of a kind things this kinds of kills the fun of it.
Lovely_1 Lovely_1 10 years
Ah I am for sure going onto this site for decorating ideas!
chancleta chancleta 10 years
that white chair with the black toile is sooooooooo HOT!
BABILUV BABILUV 10 years
NICE
MamaD MamaD 10 years
I guess it's a good idea but to me the hunt is the best part....it'll diminish the joy a little bit!
jill12 jill12 10 years
Great idea~ I can't wait to try it out, I need an area rug and hate shopping for them,
ProperGray ProperGray 10 years
Fantastic source for quick trends.
beingtazim beingtazim 10 years
this looks like fun!
krisrenjen krisrenjen 10 years
I'm only 35 minutes or so from NYC, but with family, work, don't get there that often, so I think it's a terrific idea!
omeletqueen omeletqueen 10 years
Great idea!
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