I learned in a recent post in The New York Times' environmental blog, Green Inc., that a Finnish food company is the first to begin reporting how much water was used to make its product on a label of the package. We've seen carbon footprints reported for sometime now, but this is just the beginning of reporting water-use footprints. Consumers are becoming discriminating in new ways about the environmental impact of the things they buy. Of course, water isn't only used for producing food items. Water is used to dye the textiles on your bed and upholstery, along with a slew of other production processes. And, of course, it's used to wash your dishes and your clothing. When you shop, do you think about the water that has gone into producing a certain product? Do you think about the water use that will be required after you've purchased something? Or the sustainability of a certain water source? Do you use low-flow shower heads and toilets? Tell me by chiming in below!