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Keeping Them . . . Honestly, Just Read the Fine Print

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Keeping Them . . . Honestly, Just Read the Fine Print
CNN took out a full-page ad for Anderson Cooper 360 today in the New York Times, touting the show being, "#1 at 10 p.m." Then there's the fine print — the demographic they used is unbelievably small. And so far in July, Fox leads in all categories during that time slot.

0 Comments
UnDave35 UnDave35 9 years
Isn't this just marketing 101. If you can't use the whole truth, use whatever smaller portion that makes your product the most appealing. Just keep it legal in the fine print.
Jillness Jillness 9 years
No matter who is bragging, the numbers for cable news viewership is soooooo low.
True-Song True-Song 9 years
There are other nice things to say about Anderson Cooper. Why make stuff up?
Jude-C Jude-C 9 years
My boo is #1 with me!
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