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Should CBS Run Pro-Life Ad During Super Bowl?

Nothing brings Americans together like the Super Bowl. Even if you hate football, you probably like some sort of junk food or beverage available at a Super Bowl party. Conversely, nothing divides Americans quite like abortion. The debate is so explosive that the two sides often spend more time arguing than working together to decrease the need for abortion altogether. Put the two things together and you have a super controversy.

CBS has approved a commercial sponsored by Focus on the Family to run during the Super Bowl. The ad does not take a subtle approach to getting the pro-life message out; instead it asks viewers to imagine if college football star Tim Tebow's mother Pam had aborted him.

Pam recounts that after getting sick during a mission trip to the Philippines, doctors recommended she abort her fifth child, Tim. If she had followed their advice, the logic suggests, Tim would never have won the Heisman Trophy, Florida would never had won two football championships, and Pam wouldn't have her wonderful son. The ad misses the point that Pam Tebow was still given a choice between risking her health and having the baby, or following the doctors' recommendation for an abortion. But leaving aside the merits of the argument, do you think the ad should run during the Super Bowl?

Image Source: Getty
Join The Conversation
cheekyredhead cheekyredhead 7 years
I voted no...and I am prochoice pro free speech. I voted NO because it is simply an add that has no place in the middle of football. They wouldn't put a feminine hygene product in that same slot because it just wouldn't be the best placement for that add. I realize that they saw this as an opportunity to touch such a large and diverse group but seriously...I look forward to the zany commercials between the big game as much as the game----and this commercial is one I'd rather not be forced to watch. I chose to mute it and use that time to go refill my drink. I bet a lot of people did the same thing.
AmandaNYC AmandaNYC 7 years
Personally it bothers me, but I wouldn't force that opinion down anyone else's throat. Or you know..pass a bill...banning CBS from choosing what to do with their station. I would never presume to know what's right for CBS...it's their station...their rights.
Bettye-Wayne Bettye-Wayne 7 years
The question is, "Should CBS Run a Pro-Life Ad During the Super Bowl?" As a pro-life free speech enthusiast, I voted NO. CBS won't let a gay men's dating site run an ad (as of 1-31-10, see link below), but they'll let the pro-lifers run an ad? If CBS cared about free speech, they would run whatever ad they got paid to run, not picking and choosing based on their apparently conservative agenda. Down with CBS! Long live the Pro-Lifers! Long live ManCrunch! FREE SPEECH FOR ALL!!! http://www.ctv.ca/servlet/ArticleNews/story/CTVNews/20100131/superbowl_site_100131/20100131?hub=TopStoriesV2
CaterpillarGirl CaterpillarGirl 7 years
Yes the ad should run, and Tebow should be naked in it.....just sayin...
bastylefilegirl bastylefilegirl 7 years
First off NO because I can't even see a half time show for a demographic NOT born in the 50's-60's because of someones nipple, so heaven forbid we talk about abortion, which leads to talking about sex, which may or maynot lead to nipples! Finally aren't ads during the Superbowl typically for product placement soda, banking, candy etc and not what to some is a "moral decsion"??
jenni5 jenni5 7 years
Is the super bowl really the ideal time for these commercials? They should really consider their target audience better.
postmodernsleaze postmodernsleaze 7 years
Can't we just watch commercials of sexy half-naked girls eating nachos and 32oz Dr Peppers instead?
lilkimbo lilkimbo 7 years
OK, I guess the question as worded is whether the ad should run during the Super Bowl, but given the accompanying text, I guess I took it as a question of whether it should be allowed to run.
lilkimbo lilkimbo 7 years
I agree with everything skg has said. The questions isn't, "Do you think this ad should run during the Super Bowl," it's "Do you think this ad should be allowed to run during the Super Bowl. I'm actually shocked that so many people voted for the "no" option.
Yogaforlife Yogaforlife 7 years
I look forward to the Geico, Beer, and Etrade commercials. I don't look forward to commercials that are pushing an agenda. I'd prefer not to see either a Pro-Life or a Pro-choice commercial but hey, if they can afford it, what can you do. It's a smart tactic on their part - the most viewers on a single day, but then again, their commercial could implement the "big flush".
rach716 rach716 7 years
I am pro-choice and normally would have no problem with a commercial like this, but during the Superbowl? Seems very out of place and it's not something I'd care to see from either side when I'm watching the game
staple-salad staple-salad 7 years
I'd prefer to keep politics out of the most viewed TV spot. I mean, I'm all about freedom of speech and expressing opinions and stuff, but... during the Superbowl is just bad. It's a time that brings America "together", and putting in ads for political things that only have two extremes (either you keep abortion legal or you don't... there's not really a feasible grey area) is not going to be a good thing. I'm pro-choice, though I'm more for "prevent the pregnancies before they even happen by making contraception education and contraception more available but keep abortions legal because bad things, like rape, happen" rather than anything. And I'd be upset if an ad for pro-choice was set to be aired.
Camarogirl67 Camarogirl67 7 years
Actually I suppose a better analogy for this situation would be using OJ or Ray Lewis as an example.
Camarogirl67 Camarogirl67 7 years
Focus on The Family's ad is ridiculous logic. How about a spotlight on Adolf Hitler - "and what if his mother aborted him?" Give me a break.
Jmartens Jmartens 7 years
All you "No" people, keep in mind the question was not if you like or support the ad, it was if they should be ALLOWED to run the ad. Being allowed to and agreeing/liking it are different things.
Autumns_Elegy Autumns_Elegy 7 years
I'm pro-choice, but I don't think ad's from either side should be shown during the superbowl. Often it feels like theres little that brings people together, like families and friends, that aren't Hallmark holidays, so I think the abortion debate should stay out of it. My mum was advised to have an abortion but she chose to me have instead, it's the fact that women have that choice which is important.
jazzytummy jazzytummy 7 years
Just give me a good beer commercial. I'm all for free speech, but, really, the SUPER BOWL? Bad idea. People enjoy the great commercials as much as the game, now they get to be preached at? People watch the game to unwind and have fun, not to have an abortion debate over their hero sandwiches and nachos. It will fall flat on that particular audience. Trust me on this one.
bryseana bryseana 7 years
If people don't agree, then that's their prerogative. It doesn't have to be so controversial. People make it out to be more than it is. However, I think it's almost silly though, to use the Heisman trophy / football championships examples. They're great achievements, but they sort of allude to a shallow concept.
janneth janneth 7 years
Free speech!!!
mix-tape mix-tape 7 years
Free speech!!!
Pistil Pistil 7 years
Of all the ads I'd rather not see on TV, this is pretty low on the list. It sounds like a very tame commercial, unlike some pro-life tactics I have been bombarded with. If this was a pro-choice ad, would there be the same reaction (on this site)? What if the pro-choice ad was banned?
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