"As our filmmakers are put through the educational process and as they evolve in their career, most do not gravitate toward making family content. Also, most buyers, the people who acquire a product for the studios, are averaging 29 years old, are single, are on the road 260 days out of the year, and are trying to find a date movie or an Oscar winner, so they can elevate their own career. When I lived in California, I realized the whole infrastructure of the system is not designed to promote the family. Eventually I moved back to Toronto. Canada has become an expert and leader in documentary family and news programming. I want to make a North American television network that is dedicated to the family."