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Jessica Alba Launches Eco-Friendly Baby Company

Jessica Alba Launches The Honest Company Eco-Friendly Baby Care Products

Jessica Alba is hoping to move off the red carpet and into your home. The actress and mother of two — Honor, 3, and Haven, 5 months — may be known best for showing off her impeccable figure in Fantastic Four and Little Fockers, but she's equally passionate about keeping toxins out of schools, homes, and work spaces.

This week, after stunning on the Golden Globes red carpet, Jessica launched The Honest Company, a subscription-based, eco-friendly, and toxic-free baby-products and household-items company. Working with Christopher Gavigan, the former CEO of Healthy Child, Healthy World and husband of Grey's Anatomy's Jessica Capshaw, the company's products include designer biodegradable diapers, all-natural wipes, shampoo, baby lotion, laundry detergent, sunscreen, and more. Based on her own experiences trying to find eco-friendly, child-safe, affordable products, Jessica is introducing the line through monthly subscriptions — they're currently offering a five-pack cleaning products package ($36) and a month's supply diaper bundle ($80), which will all be delivered directly to babies' nurseries.

What do you think? Could Jessica Alba's eco-friendly baby company take off?

Image Source: Getty
Join The Conversation
Patricia2558885 Patricia2558885 5 years
Only if you make it available in store's, Who wants to wait a week for cleaning products.
Panda2345620 Panda2345620 5 years
this stuff is enough to make me vomit.. everytime a celeb has a kid....they become an expert on something.. its a hoot.. honey.. there are some of us.. more experienced.. and dont need to show off bs... so what.. go colab with brooky shields.. and you can all have a celeb mommy club of morons...... yawn.............................
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