But don't expect the entire CB2 collection to be emblazoned with "family"! Bob told us, "The light boxes will. They're going to be a limited-edition kind of thing. Family doesn't just mean some kids, or some married man and woman. It means so many different things these days. I feel like everyone wants to be part of some type of family, so I feel like a lot of the ideas — the chairs, the table — center around the idea of family. But not everything says FAMILY on it, that would be overbranding!"
From Our Partners