Perhaps the most popular Super Bowl ad of the past decade (it has more than 55 million YouTube views), Volkswagen's "The Force" featured a child dressed in a Darth Vader costume who only wants to use the Force in his home. When he flashes the car's lights with a flick of the wrists (via his onlooking father's automatic key fob), his fantasy is fulfilled and parents and kids teared up in unison.
Volkswagen's "The Force" (2011)
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