It's the big companies like Starbucks and Chrysler that make news with their financial troubles, but the 3/50 Project wants us to remember the independent businesses that are struggling without the headlines. The mission is to get you to spend locally and the project's website uses some simple numbers that make it compelling to opt for local shopping.
Here's where the project's numerical namesake comes into play. They ask you to consider "what three independently owned businesses you'd miss if they disappeared" and quote the US Labor Department statistic that says "for every $100 spent in locally owned independent stores, $68 returns to the community through taxes, payroll, and other expenditures."
Local businesses help to shape your community's character, and presumably, make living in your area more enjoyable. What are the three local businesses you'd miss?