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Digital Grocery Coupons

Making Headlines: Digital Grocery Coupons

Do you find newspaper coupons to be tedious or feel uncomfortable whipping out a wad of clipped coupons at the cash register? Online coupons may be the solution to help you save money at the ever more pricey grocery store while simplifying the world of coupons. How would it work, exactly? You'd simply load the online coupons on to your customer loyalty cards, and your card would be scanned at the checkout.

Kroger Co., the nation's largest traditional grocery chain, and Procter & Gamble Co., the largest consumer products company, partnered in a digital coupon trial that started in December. Other supermarkets are testing out their own paperless coupons as well, but that doesn't mean that paper coupons will be completely obsolete. It's just one more option to accommodate an increasingly digital world.

I hope that the online coupon trend continues and catches on nationwide. I know that I'd be more likely to poke around for coupons online than in the paper. What about you?


Join The Conversation
marketta marketta 8 years
I started using them since I read about the coupon queen (forgot the name). She feeds a family of 4 on $10 a week with coupons! That would allow for a lot more shopping!
kapikani kapikani 9 years
By the way, does anyone know which stores are doing this and how can we join?
kapikani kapikani 9 years
I didn't use coupons until I got married and had a baby. With most coupons I only save 25 cents here and a dollar there, but in the end, it all adds up and I end up saving more than $15. I've also started searching for coupons online for stores that I regularly shop at or for items. A lot of times, I save over $50 shopping for my baby and more than that when shopping for me. So, I would love to have a card that contains all the coupons that I need. I hate buying the paper just for coupons because I feel bad when I only clip 5-6 coupons and trash the rest. So, it saves a lot of trees; we don't waste paper. Plus, this way, you only collect the ones you need and don't have to fumble for them when at the checkout line or by the register, preventing impatient glances or dirty looks from people in a hurry.
Babychloe Babychloe 9 years
I spend every Sunday morning going through the coupons in the newspaper.
terryt18 terryt18 9 years
I'm all about coupons! And I would NEVER feel uncomfortable pulling them out at the checkout. I feel proud, like, Oh, yeah, look at me saving money! Woo-hoo!
ALSW ALSW 9 years
I do the same thing, Liss - I have them in a baggie in my purse. I always save a ton! This would definitely be a great idea. I hope it comes to stores in my area soon!
cassedy04 cassedy04 9 years
what a neat idea! i always forget the coupons, so this would be perfect!
aimeeb aimeeb 9 years
Liss I'm with you, I love my coupons :)
cubadog cubadog 9 years
I totally use coupons all the time when I tell my friends they just laugh especially since I am the girl with the Gucci bags and expensive shoe habit. I love when my Safeway does the $10 off coupon if you spend $50 or more. This past week with all of my coupons and $10 off I only spent $38, I saved $50.
SkinnyMarie SkinnyMarie 9 years
I would love this. I always want to use coupons, but don't shop that way. I never think of bringing them with me, nor do I shop for specific items that I have coupons for.
pixelsugar pixelsugar 9 years
Online! I don't even get newspapers anymore!
shanimalcracker shanimalcracker 9 years
This would be so cool because I often find that I'll forget coupons at home when I happen to go shopping.
MandyJoBo MandyJoBo 9 years
This sounds great. Coincidentally, this past Sunday was the 1st time I ever cut coupons, and I happen to think to myself: I wish these were just online. Wow. I'm psychic. :)
scorpstar77 scorpstar77 9 years
I clip coupons from the newspaper every week, and yes, I'm the nerd at the grocery store with a coupon organizer and everything :) I used to print coupons from online, too, but my grocery store has stopped taking that kind of coupon because they're apparently really easy to counterfeit. This idea you're talking about, though, sounds great if you can really enter them into your customer loyalty card and then when it's swiped at checkout the correct ones are automatically cashed in - that sounds awesome! I'd be all in favor of that!!
fashionhore fashionhore 9 years
I love coupons that I get from the newspaper. I don't think it's a huge deal if you can make a habit to cut them out and to remember to bring them with you to the store. Liss, you are right, you do save tons of money that sometimes it's shocking.
tiff58 tiff58 9 years
This would be great! I usually forget mine at home now, and then they expire.
Liss1 Liss1 9 years
A couple of months ago i decided to actually start using coupons and i can not believe how much i save sometimes. I have started carrying an envelope of them in my purse so i don't forget them.
emalove emalove 9 years
I never use coupons...even when I see one I'd use and cut it out/print it out, I forget to bring it to the store with me. Or forget that it's in my purse.
Lovely_1 Lovely_1 9 years
Sweet! I like this idea! I find lots of coupons online all the time and try to use them :P
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