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Does Renting an Extravagance Still Satisfy?

We rent apartments, cars, and DVDs, but as pop culture continues to influence our lifestyle, even couture is now available to rent. Sure we can't all afford the designer duds cropping up on couture runways from here to Paris, but as the New York Times reports, the recessionistas among us have found another way to get their hands on the coveted — and pricey — merchandise.

Modeled after the "rent-by-web" model, the new site, Rent the Runway, offers clothes from design houses like DvF, Heve Leger, and Catherine Malandrino, to name a few, for anywhere from $50 to $200 dollars for a four-night stay in your very own closet — even dry-cleaning's included in the cost of rental.The only downside, of course, is that fact, that after a couple nights of dancing in your designer number, you'll be forced to pack it up and send it right back.

It's a pretty innovative way to give us the chance — or at least, the illusion — of having it all. Still, I'm wondering does it make a difference to you if you know you don't own the item? Does renting the couture make it feel any less special or is the concept a smart way to give women a luxurious experience without the luxury price tag?

Image Source: Getty
Join The Conversation
kimmieb124 kimmieb124 7 years
The idea of renting clothes is a little gross, but on the other hand, it's a great way to save money and prevent waste, especially if it's an outfit I'd only wear once or twice anyway.
imLissy imLissy 7 years
it'd be great for weddings and stuff. I feel like I'm always wearing the same three dresses over and over.
mlen mlen 7 years
normally i wouldn't do this, but if i had a job that required me to attend a lot of events, it'd be more cost effective to rent dresses than to buy a bunch!
TidalWave TidalWave 7 years
lol good thing you guys dont have to rent tuxes!! i love Rent the Runway but i'm really confused why they got a lot of press when there are many other "designer dress rental" websites that already exist out there. I don't go to many events where I should be wearing a $100+ dress, but if that ever comes up, I would be willing to rent a dress for it.
mek123 mek123 7 years
Renting designer duds is nothing new, many years ago I worked for a company that had multiple black-tie events a year so I rented dresses, it was great and I have the pictures to remember the dresses and events.
snarkypants snarkypants 7 years
meh i might try rent the runway for a couple of holiday parties this year. i really don't NEED any more dresses, but i have a thing with wearing a dress to more than two events, so it kind of works for me.
fashionplate525 fashionplate525 7 years
I suppose if I was for some amazingly spectacular event and I wanted to have a designer dress, I would not dismiss the idea-- but generally speaking, part of what I love about buying clothes is knowing it is mine for as long as my heart desires!
bsglrok132 bsglrok132 7 years
I agree with Spectra, wearing clothes that numerous other people that you don't know is gross. If designer clothes are that important to you, it's better to save up for awhile.
Spectra Spectra 7 years
Sorry, but renting clothes kind of grosses me out. Even if they've been cleaned...I'd rather wear mostly cheap clothes and have a few really GOOD pieces that I wear on special occasions.
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