You should probably throw your calendar away, because apparently it's wrong. You might think that Fall is just beginning, but it's going to be a very early Winter if Kmart has anything to do with it. The discount store just aired its first holiday commercial, which they insist is not a Christmas commercial. However, that's very obviously not the case. Elves, Christmas trees, and even Mr. Claus himself all make an appearance in the TV spot, begging the question: what season is it?
Many viewers are outraged by the store's early holiday spirit, accusing Kmart of ruining Fall. (OK, technically it's still Summer until Sept. 23!) How early is too early to prepare for Christmas? Check out the commercial and decide for yourself.