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Fox Releases DVDs With Free Digital Copies

Will Free Digital Copies Make You Excited About Buying DVDs Again?

Fox's release of Family Guy's Star Wars parody Blue Harvest on DVD is exciting because of its inclusion of a free digital copy, so you can own both the DVD and iTunes copy — no long ripping process required, no legal bones about it.

The intrepid testers over at Gizmodo unboxed the DVD to find an extra digital copy disc and a slip with a code inside. Each can only be used once, which made testers question the complexity of something relatively easy to do — why not just give the code to enter online?

Anyway, it seems like a lot to do for a digital copy, but I like the idea that every time I buy a DVD, I have the digital version ready to go. Then again, every time I buy a DVD now, I think of the impending Blu-ray takeover and my piles of VHS tapes that landed in the goodwill bin. What about you? Do free digital copies make you excited to buy DVDs again?
Photo courtesy of Fox

Join The Conversation
x_juicyfruit x_juicyfruit 9 years
I think it's a pretty cool idea.
Princesskitty22 Princesskitty22 9 years
Also, I bought this DVD and it took me several times to get it to work. It would've been faster and easier just to download it from iTunes. No codes or anything like that.
Princesskitty22 Princesskitty22 9 years
While it was nice to have the digital copy with the DVD, I would much rather just have the digital copy and no DVD at all.
ninjastarlett ninjastarlett 9 years
that would be quite nice, actually...
7bits 7bits 9 years
So if I RENT the DVDS from netflix I'll get them FREE?! w00t!
scullylam scullylam 9 years
i am glad the digital copy on this dvd works for itunes. the harry potter and the order of the phoenix two disc had a digital copy, but it was limited to only pc users, not even being able to open and use on a mac or itunes.
TidalWave TidalWave 9 years
thanks for the clarification! I was thinking that it was encoded with the iTunes drm.
Tech Tech 9 years
Hey Tidal--you're right, but just to clarify, I called it an iTunes copy because iTunes will launch when you put the disc with the digital copy on it in.
wickedcupofjoe wickedcupofjoe 9 years
I always buy DVDs, so the free copy isn't anything other than an 'extra' to me. I did buy the FG movie but didn't open it yet. I do like the idea of it though. Much easier than using two programs and a ton of time to get it onto the iPod. I wish Disney would step up with this. Would make my life easier and my sons happier! ;)
TidalWave TidalWave 9 years
a "free digital copy" is extremely different than an "iTunes copy". I don't need iTunes telling me what I can do with my own files, no thanks.
terryt18 terryt18 9 years
Also, on another note, I totally love Family Guy, but this release is kinda like BFD b/c they aired it on TV at least once anyway. Family Guy is a merchandising machine.
terryt18 terryt18 9 years
It's an incentive, but personally I'm not big on owning movies. However, I like the idea of getting a digital copy with purchase. Although I'm confused about the actual disc included. The disc contains your digital copy and the code lets you put the digital copy to use? Kinda petarded. But I guess it's quicker than downloading the digital copy.
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