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Purchase H&M Clothes With Your Cell Phone

Purchase H&M Clothes With Your Cell Phone

The popular clothing retailer H&M will be offering a high-tech new service where consumers can make purchases with their cell phones. If you happen to be flipping through a mag and see a hot dress by H&M or you want those jeans from a billboard ad, just take a pic of the black and white Semacode bar on the ad with your phone. The code will allow access to H&M's product catalog where products can be purchased and charged to the user's account. This is what I call shopping made easy— just make sure you know your size! via Gizmodo

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herfallingstar herfallingstar 9 years
that's pretty awesome! I wonder if they have it here in England...
batgirl batgirl 9 years
wow! such a great idea, if only there was a h&m where i lived :(
MuffinGal MuffinGal 9 years
Nice idea but I would think that most women would like to try it on before they paid for it.
beingtazim beingtazim 9 years
that is so cool! this has been in Japan for a long time?! whoa! i need to go there and see what else we are missing out on!
nessa21 nessa21 9 years
This kind of technology has been in japan for SOOOOO long now.....I guess they didn't want to share?
quelle quelle 9 years
woah that's crazy awesome!!!
tiabia tiabia 9 years
This sounds...err...complicated, LOL. However, it also seems pretty darn cool!!!
macgirl macgirl 9 years
the concept is awesome! One more thing to keep me out of the stores!
MartiniLush MartiniLush 9 years
Awesome! Can't wait to try it! I LOVE H&M!
jaydog jaydog 9 years
Craziness
Jane26 Jane26 9 years
cool! though i am a fan of trying on clothes before i buy.
tati33 tati33 9 years
This is neat!!
kristyrk kristyrk 9 years
YES!!!!!! More ways to impulse buy! (although I do shop at H&M so I might actually use this!)
Neuroticone Neuroticone 9 years
Evil!!! I thought hiding the credit cards was good enough.
Leopardcc Leopardcc 9 years
Oh man! Just what I need, an easier way to shop!
Home Home 9 years
This is so cool! I've heard about those Semacodes being used in Asian countries; I keep wondering why it hasn't caught on more.
alillee alillee 9 years
this is pretty crazy. oh the wonders of technology!
lvgrooves lvgrooves 9 years
ooh how different! Very cool.
Community-Manager Community-Manager 9 years
That is amazing!
sumbum sumbum 9 years
that is so awesome! they have this type of technology in japan already & its great we're able to use it now too
glam-sugar glam-sugar 9 years
That is completely awesome!
Lovely_1 Lovely_1 9 years
What! That is craziness! Technology is so neat!
jdots24 jdots24 9 years
Neat idea, maybe this will catch on with more stuff.
mh84 mh84 9 years
Wow! How cool is that!!
koolbr33z3 koolbr33z3 9 years
That's really neat! I don't really like H&M clothes though but I definitely like the idea.
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