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Sony Adds Advertising to PlayStaion 3

Does Advertising in Video Games Bother You?

My usual reaction to advertisements entering my entertainment is one of disdain — that is why I bought a TiVo, after all. But sometimes I have to give credit where credit is due, and video-game advertising is one place where ads manage to be unobtrusive. Much like product placement, which can be annoying, but can also add to the setting (think skating past an old sign on Tony Hawk), if it's done right.

Hearing that Sony has decided to add online-enabled advertising to its PlayStation 3, I'm a little apprehensive — but, if they can manage to do ads that don't scream "Buy me! Buy me!," then I see nothing wrong with the ad industry tapping this market.

How do you generally feel about ads you see in video games?


Join The Conversation
beingtazim beingtazim 9 years
not really. i think ads make games look more realistic - like in the picture above .
jennjennnbubba jennjennnbubba 9 years
they dont bother me for the most part
CrazySexyCool CrazySexyCool 9 years
As long as the adds go with the look and feel of the game, and do not negatively impact game play. I am ok with it. But I am going to SNAP the first time I a game pauses or goes to a jump scene for the purpose of an advertisement! I about threw my XBox out the window the first time I played a game that had a "Too be continued..." style ending!
glynislily glynislily 9 years
I don't mind them in some games. However, I get sick of them in games like Guitar Hero. Seriously, I paid about a hundred bucks for a game, I don't want ads. Sports games ads are natural and feel right, some games it just think it's a little ridiculous. I agree with Tight about product placement instead of ads in games.
NicaLuv NicaLuv 9 years
I don't mind... It helps with the setting, but I may get annoyed if they pop up suddenly and scream "I'm an ad!!!"
jennacyde jennacyde 9 years
As long as they aren't gratuitous- like in Transformers. But i'm in advertising/marketing so i may be hypersensitive.
Lyv Lyv 9 years
No way, they make the game more realistic. But I guess it would suck if they were too in-your-face...
glam-sugar glam-sugar 9 years
They don't bother me if they aren't obnoxious.
LOVErickii LOVErickii 9 years
to be honest i hardly ever see them consciously...
tlight tlight 9 years
Ya.. I can't say i think ads like this are all that effective... most people who are into skateboarding are aware of the companies that would advertise in a skateboarding game, etc.. cool product placement would be better..
kcwebgirl kcwebgirl 9 years
i'm an ad junkie so i like well done, well placed ads. i just don't want them reading my thoughts or stalking me like some movies suggest they will in the future.
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