Companies and TV networks are getting quite clever when it comes to creating commercials that blend well with the show it's airing with. We already know that people aren't watching commercials during popular shows, so it makes sense that companies are using some smart tactics to get people to watch — and not fast forward through — its commercials. Sprint is doing just that by teaming up with Desperate Housewives to launch seven commercials that were actually written and directed by Desperate Housewives employees. Here's the first one, which I actually saw because I was fooled to thinking it was apart of the show! Gotta love the racy text message and Palm Pre cameo.
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