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Totally Geeky or Geek Chic? Buying Engagement Rings Online

Online jewelry seller Blue Nile now ranks second behind Tiffany & Company in diamond ring sales, according to industry analysts. Meaning, a whole lot of people are purchasing engagement rings and other sparkly items online than you might have imagined.

While shopping for high-ticket items such as jewelry online clearly allows the shopper (who, let's face it is often a nervous groom-to-be) the opportunity to peruse, price and get all the diamond details without talking to an overeager salesperson, it also means the buyer can't hold the ring in his or her hand and get an up close look at it. So, what do you think, is shopping online for engagement rings totally geeky, totally chic or something in between?

Join The Conversation
UrbanBohemian UrbanBohemian 10 years
If you can count on the store and the quality of their rings, then I think you can. A lot of jewelry stores sell their products online, so their quality should not be any less. As long as the style and size are appropriately selected for the one who will keep and wear it, then it shouldn't be a problem.
flutterpie flutterpie 10 years
seriously i think thats grounds for annullment, there are some things that cannot be half assed, engagment rings are one of them
boredatwork boredatwork 10 years
My husband bought my engagement ring and wedding band from BlueNile. He hates stores and other than the research he did online and by talking to my mom (who thinks she knows a thing or two about diamonds) if he was in a store he wouldnt know the difference anyway just by looking. Plus, he saved money by going to BlueNile. He got really good quality ones and when priced in a few other stores it would have cost him $3,000 more, plus with BN he got 2 certifications. We also had 90 days to return it and they would resize it. So I think it depends on the place you get it from. I think BN can be trusted.
macgirl macgirl 10 years
I didn't even think about it being odd... but I bought my husbands wedding band online this last year. When it shipped it was big for the size I ordered. We ended up going to their shop in the jewelry district in Los Angeles to have them size him again... it delivered the day before our wedding, needless to say I was a tiny bit stressed but I would buy from them again as they handled it all very well. His ring was titanium as well.
Masqueraded_Angel Masqueraded_Angel 10 years
My husband and I bought our wedding bands online, but they were just made out of titanium, so there was no question on the quality. If it was something having to do with pearls or diamonds, though...I would definitely go into a store.
baltimoregal baltimoregal 10 years
If you're shopping together, OK. If it's gonna be a surprise- better use a store. BaltimoreGal
tra tra 10 years
Shopping online is a great convenience for many but an item of this price range should be purchased in least in my opinion. Or, vice the store and if it's a store you can trust, order it online. Seeing is beliving!
Neural Neural 10 years
I like to puruse the rings online and give ideas via website pics but ultimately I think it's more fun to go into the store and actually try things on.
rubialala rubialala 10 years
I just don't think it's smart because you can't see the jewelry up close and unless you really trust where you are getting it from, you aren't always guaranteed to get what's in the picture.
Pinkrabbit Pinkrabbit 10 years
I think it is just out of convenince. I know my boyfriend doesn't like to go to the store to buy t hings of any girly nature. Unless I NEED it. Why would he go and spend a bunch of time in a jewelry store not knowing what he is looking for? I believe it's just easier to go online and look so he doesn't have to feel awkward.
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