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Vampire Weekend Debuts Cool New Ad Inside an iPhone App

Vampire Weekend Debuts Cool New Ad in iPhone App

Interactive ads are taking over our tech! Late last year, everybody jumped on board the augmented reality train, which gave us a new way to look at marketing (come on, even Home Depot had an augmented reality gift card), and in case you haven't noticed — there are interactive ads in our iPhone and iPod Touch apps. No matter how you feel about pop-up ads in your iPhone, it's likely that you won't mind this one. However, how you feel about Vampire Weekend is a whole other story.

On Tuesday, Vampire Weekend released their latest album Contra to much praise by BuzzSugar, and of course, I headed over to iTunes to check it out. But yesterday, I caught a glimpse of this cool interactive iPhone ad that allows you to "shake to edit," or shuffle through different scenes of their latest video using your iPhone's accelerometer. You can then click on the album artwork, and head over to iTunes to download the album directly to your iPhone. It's really smart, and the tune is pretty catchy as well.

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