I recently attended a Special 3D Footage Presentation here in San Francisco where DreamWorks Animation CEO, Jeffrey Katzenberg, chatted about his latest film — Monsters vs. Aliens. He also gave us an early sneak peek of some clips from the movie, which is the first of its kind to feature Intel InTru state-of-the-art 3D technology (it will also be available in 2D). Set to make its nationwide debut March 27, this fun-filled, brilliant film will show off its 3D trailer, right before the Super Bowl halftime show this Sunday.
The one minute commercial is one of the highly-anticipated commercials to be shown during the Super Bowl, as viewers are encouraged to pick up a pair of 3D glasses at one of the 25,000 SoBe Lifewater retail displays in grocery, drug and other retail venues. And you can even reuse your glasses for the 3D episode of Chuck airing on Monday!