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Would You Trade Your Cell Bill For Ads On Your Phone?

Yesterday's New York Times tipped me off to an initiative that will offer British cellphone users free calls and text messages in exchange for agreeing to receive advertising on their phones.

The company, which is called Blyk, is operating on the fact that fees from callers are flat or falling in many markets and carriers are seeking other ways to profit off of cell users, says the Times.

Blyk's website describes the company as a "new mobile network for 16 – 24s that’s funded by advertising." Blyk claims it "links young people with brands they like and gives them free texts and minutes every month."

I've become an utter TiVo freak in an effort to weed out advertisements from my TV viewing, so I can't imagine signing up to receive ads on my cell phone. What if you had to watch a minute long ad to make a 10-second call to tell your partner to pick up soymilk? Would you do it to cut costs?

Source: KDDI

Join The Conversation
jdots24 jdots24 9 years
no way, i hate commercials already, i don't need them on my phone
lintacious lintacious 9 years
ohmygosh!!!!! no way would i sit through the brainwashings of a disgusting industry who only exists to produce lies about goods just to cost more. absurd
MuffinGal MuffinGal 9 years
I wouldn't mind a service like BrightSpot.TV, which I currently use to help pay my monthly GameFly bill. They pay you to watch the commercials at your leisure. Having ads sent to my cell would make me crazy! I am already getting "spam" sms.
alillee alillee 9 years
i'd be ok w/ txt message advertisements but not one's i would have to listen to to make a call.
beingtazim beingtazim 9 years
no way, this is so crazy. i would be so mad seeing more ads than i normally do.
Lovely_Ess Lovely_Ess 9 years
i couldn't do it.. What happens if its an emergency and you have to watch this ad before you can make the call. Thats just scary!
starofsorrow starofsorrow 9 years
That's just really dumb, IMO. I HATE it when random people call me, so why would I want random companies trying to sell me whatever I don't need? No thanks.
macgirl macgirl 9 years
No way. I think I would even pay extra to prevent spammers from getting their emails to me.
Leopardcc Leopardcc 9 years
I'd have to see how it all works first. It might be worth it!
rlveronica rlveronica 9 years
Yeah, I'm with colormesticky. I can stand texts but not on an actual phone call! Yeck!
colormesticky colormesticky 9 years
It depends. If they were texted to me, then yes. If I had to sit through one before I could make a call, then not a chance.
veronicaraye veronicaraye 9 years
haha. I would =)
MandyJoBo MandyJoBo 9 years
That would drive me crazy. I'm with the other girl who said she can't even stand to listen to the voice mail lady. Patience is not had by me.
thomas707 thomas707 9 years
I hope I win.
syako syako 9 years
The scary part is that they LISTEN TO YOUR CONVERSATIONS to decide which ads to send you. Can we say Big Brother? Why would anyone willingly let someone else (especially a corp.) listen in on their calls. Crazy.
Jillz1128 Jillz1128 9 years
I can't think of anything more annoying than this. I see plenty of ads everyday, and if I want or need to call someone, I don't want to wait while some ad plays on the screen
aralicious aralicious 9 years
I will not sign up until they perfect the mobile technology. It's hard enough to view clips voluntarily via youtube...etc.
rubialala rubialala 9 years
No, I am bombarded by enough advertisers.
Princesskitty22 Princesskitty22 9 years
Maybe an ad when you turned the phone on or off, but not everytime you make a call.
notoriuskitty notoriuskitty 9 years
I don't think I would want ads on my phone. I hate ads in general so why would I want them to lower my phone bill which isn't expensive to begin with!?
juliefischer juliefischer 9 years
I would never do this. My cell phone bill isnt over the top. I cant stand waiting for the the voice on the other end of the phone to stop before I leave a voicemail, why would I want to get ads thrown at me every time I make a call? So not worth it. Pop up ads, junk e-mail, telemarketers, snail mail junk mail are enough for me. I am sick of getting bombarded with this stuff already!
mabess mabess 9 years
i'm super cheap, so yeah. i'd totally do it.
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