Yahoo has just rolled out a new service called 'Shop by Color' where you can search for a specific color of an item. Just go to Yahoo shopping and do a search. As you can see below, I typed in dresses. With the new color box in the left-hand column you can select a color. In this case because I chose purple, all the purple dresses popped up. I also tried it with iPod, and it worked just as well!
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