The first time I saw the iArm, I have to admit I was duped. As it turns out, it's a Prank Pack fake gift box, which you can purchase for $8 to prank friends and family on a birthday, holiday, or any gift-giving day.
The box reflects an iPad accessory that can be strapped to your arm, allowing you to prop your iPad (or other ereader) while keeping your hands free for other things. As a concept, the iArm isn't all that far from reality — it's the last photo on the box that gives it away. I think it's hilarious . . . what do you think?