This year has brought us countless MAC collaborations, from Nicki Minaj [2] to Rossy de Palma [3]. Now, it looks like 2018 will be another year of exciting launches, starting with a newly announced Puma project.
"Your favorite hues take a big step in a whole new direction! Stay tuned for a kickin' collaboration, coming soon. #PumaxMAC #ForAllTime," MAC wrote on Instagram Nov. 4. The teaser video was simply black and white with a silhouette of a sneaker and both MAC's and Puma's logos.
There's no further info for now, so all we're left to do is speculate what this collaboration could be. A clothing/makeup collection combo? A new palette? Sweat-proof makeup for working out like we've been seeing lately [4]? The possibilities are endless.
We at least know the surprising pair already have one thing in common: Rihanna. In 2014, the music and fashion icon became Puma's creative director [5] for women's collections. She has since made Fenty Puma by Rihanna [6] one of the most talked-about collections and shows of Fashion Week. Meanwhile, MAC collaborated with Rihanna back in 2013 on several product launches (who is still obsessed with the discontinued Riri Woo lipstick shade [7]?). Rihanna, of course, has gone on to launch her own makeup collection with Fenty Beauty [8].
All we're saying is great minds think alike. And Puma and MAC teaming up isn't only more of a good thing, it's the best thing.
That's not all to look forward to from MAC next year, either — Aaliyah collection [9], anyone? Needless to say, get your wallets ready.