The saying "what goes around comes around" rings true for hair trends [1]. If you wait long enough, many old styles will return as new — and the perfect example is cherry-red hair. This vibrant shade doesn't just sound delicious; it also looks extra flattering on pretty much everyone.
Plenty of celebrities have embraced this particular hair color, making it the shade to sport, whether you boast a warm skin tone [2] or cool. If you're ready to switch things up and embrace your bolder side, a cherry-red hair color is the look you'll want to re-create immediately.
It's not just trending all over social media — the deep red hue has also landed itself on the heads of some of the most talked-about stars in Hollywood, from Dua Lipa to Zendaya [3], and that's just the tip of the iceberg. What's most appealing about the shade is how versatile it is, as it can complement both warm and cool skin tones [4], meaning you don't have to worry about it washing you out. Cherry-red hair can quickly become a year-round staple, whether you opt for a warmer variation of the trend in winter or a brighter hue in summer.
If you're ready to take the plunge but need some inspiration before you book a salon appointment, we asked a professional stylist to break down what cherry-red hair is and how to maintain the look at home.
What Is Cherry-Red Hair?
Consider cherry-red hair the sister of the classic red shade [5]. It's "a vibrant red color with deep purple undertones, creating a natural-looking cherry hue," Rita Hazan [6], celebrity colorist and founder of hair-care brand Rita Hazan [7], tells POPSUGAR. So instead of a bright maraschino shade, it's more like a black cherry. It also looks good on a wide range of skin tones because it incorporates a variety of tones, including warm shades of red mixed with cool purples. This allows the color to complement all skin tones.
How to Maintain a Cherry-Red Hair Color at Home
The most eye-catching aspect of cherry-red hair is its vibrancy, which means the color "requires regular maintenance to keep its sharpness intact," Hazan says. Because reds tend to fade faster, a solid aftercare routine is needed.
When you wash your hair, you'll want to incorporate shampoos made for color-treated hair and free of sulfate, which will maintain the best hair health, according to Hazan.
"I recommend Raw Sugar Living's The Grow Pro Shampoo [8] ($14) and Conditioner [9] ($14)," she says. "It has a nourishing vegan formula to help revitalize the scalp and strengthen weak hair, which is incredibly important for those with color-treated hair."
And if you want to boost the shine of your cherry-red hair, Hazan also suggests adding a hair gloss to your hair-care routine. Now, if you're ready to see some examples of cherry-red hair on a range of skin tones and hair textures, keep scrolling.