In an effort to spend more quality time with his daughter and limit her screen time, Bradley Herbst [1] came up with quite the unique compromise: if she uses her cell phone while they're on the way to school together, he'll embarrass the teen by walking her into school wearing a hysterically outrageous costume. This is pretty darn genius, if you ask us — so genius, in fact, that he's going viral for his one-of-a-kind scheme.
Every morning, the crafty Florida dad chooses a getup from his seemingly endless collection that includes everything from Elvis to a Chippendales dancer — yes, really. Before hopping in the car for their commute, the father and daughter snap a few hilarious photos together, complete with the teen serving up the sassiest side-eye we've ever seen. He uses Facebook to document his efforts, which recently caught the attention of the Today show [2], sending the father-daughter duo into internet superstardom.
Ahead, catch a glimpse at some of Bradley's most chuckle-worthy snaps from their morning tradition, which is probably the most creative example of father-daughter bonding we've ever encountered.
