POPSUGAR

This 1 Streetwear Brand Is Creating So Much Hype, It's Hard to Keep Up

Jan 9 2018 - 2:30am

Recently, it seems like we can't look anywhere without seeing Virgil Abloh's brand Off-White. Before he launched his streetwear brand Off-White c/o Virgil Abloh in 2013, the designer served as Kanye West [1]'s Creative Director and right-hand man. Since then, Virgil has managed to completely reinvent how most of us view streetwear and has made it red carpet appropriate.

Virgil's designs include everything from a pair of chic biker shorts inspired by Princess Diana [2] to hoodies and sneakers that feature his famous arrow and striped designs. Beyoncé, Bella Hadid, and Rihanna [3] are just some of the celebrities who have been supporting Virgil [4] since the beginning. Keep reading to see why we're calling Off-White the streetwear brand to watch in 2018, and shop some of our favorite picks ahead.

Bella Hadid Wearing an Off-White Ensemble

She's posing with Virgil Abloh.

Rihanna Wearing an Off-White Dress

Beyoncé Wearing an Off-White Hoodie

Tracee Ellis Ross Wearing an Off-White Dress

Off-White For Walking Printed Leather Over-the-Knee Boots

Off-White For Walking Printed Leather Over-the-knee Boots [6] ($2,105)

Off-White Black / White Diag Flap Bag

Off-White Black / White Diag Flap Bag [7] ($1,035)

Off-White Black / White Diagonal Corduroy Varsity

Off-White Black / White Diagonal Corduroy Varsity [8] ($1,333)

Off-White Camouflage-Print Cotton-Canvas Jacket - Army green

Off-White Camouflage-print Cotton-canvas Jacket - Army green [9] ($1,179, originally $1,965)

Off-White Black Off T-Shirt

Off-White Black Off T-Shirt [10] ($220, originally $305)

Off-White Black Multi Othelo Flower Fleece Dress

Off-White Black Multi Othelo Flower Fleece Dress [11] ($596)

Off-White White / Black Diagonal Socks

Off-White White / Black Diagonal Socks [12] ($95)

Off-White Velvet Bomber Jacket

Off-White Velvet Bomber Jacket [13] ($777, originally $1,394)

Off-White Medium Printed Textured-leather Tote - Black

Off-White Medium Printed Textured-leather Tote - Black [14] ($875)

Off-White Logo T-Shirt

Off-White logo T-shirt [15] ($262)

Off-White Classic Industrial Belt

Off-White Classic Industrial Belt [16] ($194)

Off-White Brown Cropped Shearling Jacket

Off-White Brown Cropped Shearling Jacket [17] ($1,499, originally $2,630)

Off-White Black Diagonal Cherry M65 Jacket

Off-White Black Diagonal Cherry M65 Jacket [18] ($1,389, originally $2,105)


Source URL
https://www.popsugar.com/fashion/What-Off-White-44331675