Prada cast Frank Ocean, Austin Butler, and director Nicolas Winding Refn for its Spring/Summer 2020 campaign, entitled "Optimist Rhythm." The theme explores the complexity of identity today — which is as much a dichotomy as it is a fluid spectrum.
Frank is no stranger to the fashion world. The Blonde singer wore a luxe black nylon Prada anorak [1] while playing celebrity photographer at the 2019 Met Gala. Austin, on the other hand, is a bit new on the industry radar. The Once Upon in Hollywood actor is set to play Elvis Presley [2] in the Baz Luhrmann directed biopic, so we expect to see much more of the handsome fella in the months ahead. Director, screenwriter, and producer Nicolas Winding Refn might seem like a rogue choice to some, but the Hollywood heavyweight is the eye behind visually stunning films The Neon Demon and Drive.
Read ahead for Prada's Spring/Summer 2020 menswear campaign, "Optimist Rhythm," photographed by David Sims with creative direction by Ferdinando Verderi.
Frank Ocean for Prada S/S20 Campaign "Optimist Rhythm"
Austin Butler for Prada S/S20 Campaign "Optimist Rhythm"
Nicolas Winding Refn for Prada S/S20 Campaign "Optimist Rhythm"
