Big Bust? Your Bra Problems Are About to Be Solved

Sure, having a big bust has its perks, but the one thing that ladies with larger chests have been complaining about for years? The serious lack of sturdy bra options. Aside from having to browse through tons of unsexy, colorless models, the ones that are out there offer very little support, leading to back problems, neck problems, and marks from the straps. Sounds like fun, right?

But now, a start-up company called Trusst is looking to change all of that. Realizing the average bra design hasn't been altered in years, it set out to create a new one — and, thankfully, found a solution: a bra that supports from the bottom, rather than pulls from the top, thanks to a bit of reengineering. And with the help of a Kickstarter campaign, it's already raised close to $40,000, which will go toward manufacturing its new and improved design in a variety of gorgeous colors.

Read on to watch the video and see what the company's working on as we count down the days until we can finally shop.