This Couple Is Bringing the Breast Pump Out of the Dark Ages and Making It Sleeker and Stylish?!

click to play video

It's been 10 years since I bought my first breast pump, and when I scan the aisles of my local baby emporium, it's safe to say there have been little to no innovations over the past decade. In fact, there haven't been many since the Civil War, according to Samantha Rudolph and Jared Miller, and that didn't sit too well with them.

After reading a New York Times article titled, "Shouldn't the Breast Pump Be as Elegant as an iPhone and as Quiet as a Prius by Now?" the couple set out to design one that would do just that.

Enter Babyation, a revolutionary new breast pump that turns the traditional bottles-hanging-off-your-boobs version on its head. A prototype of the pump uses smaller, more comfortable breast shields that fit inside a standard bra. Rather than pump into bottles attached directly to the shields, milk flows from the shields into bottles through long, thin tubes, giving women the ability to keep their shirts on while they pump.

Just think about that for a second. Even if you went hands free with a traditional pump, you still had to undress in order to "get situated." The ability to pump while wearing a shirt could mean that breastfeeding mother could pump while visiting with friends, pump in her office more comfortably, pump in the car without people staring — the list goes on and on!

Babyation

But that's not all! The Babyation pump is actually quiet, which any mom who's spent endless nights hooked up to her traditional machine can tell you is a Godsend. No more loud whooshing sound to keep everyone awake (or to talk to you in the middle of the night). The pump will come with a free downloadable app that can be used to control suction and speed, as well as keep track of which side moms pumped on last (if they choose to pump one at a time). As for the motor — Rudolph says it will be small enough to fit into any reasonably sized purse.

Sounds amazing, right? But you can't trade in your old-school pump for the Babyation one quite yet. The Babyation pump is part of a Kickstarter campaign that's set out to raise $50,000 by March 24. There are various levels of donation, but for $350, you get to pre-order the pump at a $100 discount in advance of its March 2017 delivery.

It's about time someone took on the standard, ugly breast pump and brought it into the new millennium. There's a whole new generation of moms out there who deserve something better than what we were stuck using! Check out the video below to see exactly how it works.

Kickstarter In-Depth Look

Did you catch our Kickstarter update that shows the pump and app in more detail? If not, check it out here!

Posted by Babyation on Monday, March 14, 2016