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How to Choose Drugstore Foundation For Your Skin Type

This 1 Hack Will Ensure You Always Find the Right Foundation at the Drugstore

How to Choose Drugstore Foundation For Your Skin Type
Image Source: POPSUGAR Photography / Maria del Rio
Product Credit: Everlane T-Shirt

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For over a decade, I've had the honor of working as a makeup artist to some of today's leading supermodels, fashion houses, and entertainers. And throughout this time, I've definitely been put to the test to determine which foundations are best for my clients' skin type. Luckily, the methods that I've developed can also translate to choosing the right complexion product for your skin type — even when you're shopping at the drugstore!

Mass brands have made a huge splash this past year with some of the latest innovations in foundation formulations. They have really become comparable to high-end department store types — and for a fraction of the cost! From Neutrogena's skincare-infused options to L'Oréal's expansive shade range, drugstore foundations are, well, covering all bases.

There are various factors to consider when shopping for the right foundation, especially when you can't exactly try them on in-store. Perhaps you're used to working with a Sephora Pro for guidance, or maybe you shop for beauty in department stores, where testers are available. When you're on your own at a pharmacy (without those handy options), it's easy to end up accidentally choosing the wrong shade. You may select a shade that matches your hand or your arm or just the wrong color altogether, resulting in mask-face (you know, when your face is a completely different color than your neck). So let's get down to business; where do you start?

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