Don't freak out or anything, but Kat Von D just launched 10 brand new Everlasting Liquid Lipstick Shades ($20), and it's one of the juiciest, most vibrant sets of lipstick we've seen in a long time. Seriously — the supersaturated swatches are giving off "big-girl crayon" vibes.
While the other lipstick shades before this launch were obviously gorgeous, these new colors definitely branch out more into nontraditional-lipstick-color territory.
The hues include Rubens (neon magenta), Traviesa (neon fire engine red), La Lupé (warm almond), Milagro (muted pumpkin), Órale (electric pumpkin), Saint (peachy rose), Zero (dove gray), Plan 9 (deep seafoam green), BlueBlooded (royal blue), and Sinner (midnight plum). This brings the Everlasting Liquid Lipstick line to a total of 54 shades, which is pretty damn impressive.
Each one costs $20 a pop, and you can find the line at KatVonD.com.