Microsoft's Inclusive Super Bowl Ad Featuring Kids With Special Needs Is Just Perfect

Although we love munching on snacks while watching two NFL teams go head-to-head during the Super Bowl, far and away the best part of the event is the creative ads that run in between plays. This year, Microsoft is showcasing a brand-new ad that features kids with special needs to promote its adaptive controller, and now officially "everyone can play."

The sweet advertisement centers on boys and girls who love to play video games with friends and families, but have struggled to make the average controllers work for them in the past. Thankfully, Microsoft's adaptive controller enables gamers with limited mobility to create their own custom versions. Sounds like a pretty amazing idea, right? We thought so, too.