Why Fashion Girls Love J.Crew
J.Crew isn't what it used to be. That much is clear from customer backlash, shrinking profit margins, and a revamp set in motion by widespread layoffs and a newly appointed head of design — Madewell's Somsack Sikhounmuong will take the helm at its sister store. But despite the Internet buzz and the brand shake-ups, I'm willing to put money on the label I've adored since I fell in love with a pair of corduroys and clogs back in sixth grade.
The thing is, J.Crew may have evolved a bit past the cable-knit sweaters and cardigans beloved by some core customers while seeking a chic, fashion-insider face-lift, but I kind of love it. I love walking into previews and presentations, greeted by a lineup of models who look as if they were dressed from Jenna Lyons's own closet. I've loved being a bridesmaid in friends' weddings and getting to choose a J.Crew dress I would actually totally wear again. I love that 17 years after my first J.Crew purchase, the store has grown up right along with me. I can't say as much for Delia's. For these reasons — and a lot more — I'm still a J.Crew fan (and I don't think I'm the only one).
1 Jenna Lyons is our style muse.
2 We can go there for the classics.
3 But also find something totally fashion-forward.
4 Then it shows us how to mix it all together.
5 It's as shoe-obsessed as we are.
6 It's crafted our perfect swimsuits season after season.
7 And practically pioneered the perfect pop of color.
8 It's meticulous about great denim.
9 And attention to detail.
10 It collaborates with some of our favorite brands.
11 And some of our favorite style icons are fans too.
12 We've become obsessed with its jewels.
13 And it keeps our guys looking good, too.
14 We're always excited to see what it'll show at Fashion Week.
15 And it made bridesmaid dresses we would actually wear again.
16 Then it gave us even more to love with sister store Madewell.
