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How Fashion Designers Are Staying Creative During COVID-19

The Fashion Industry Is Struggling — Here’s How 5 Independent Designers Are Coping

How Fashion Designers Are Staying Creative During COVID-19
Image Source: Courtesy of Aurora James

They are the creators behind the clothing and accessories we covet on the runways and the looks we see on our favorite celebrities. They've built socially conscious brands and enjoy a deeply loyal following. And now, like the rest of us, their worlds have been turned upside down by the COVID-19 crisis. So we wondered: how are some of the most influential designers in the fashion industry staying creative in this time of crisis?

We chatted with Aurora James of Brother Vellies, Stacey Bendet of Alice + Olivia, Brandon Maxwell, Tanya Taylor, and Carly Cushnie of Cushnie about how they're navigating the rapid changes in the industry and staying positive and engaged with their communities. Read on to see how their passion, optimism, and care for their employees and customers shines through.

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