The Secret to Getting French-Girl Style
If there's one thing we've learned from Paris Fashion Week, it's that no one dresses quite like the French. From Coco Chanel to Charlotte Gainsbourg, French women seem to mix a classic elegance with a breezy effortlessness that we dream of re-creating ourselves.
So what is it that provides that je ne sais quois that French women seem to possess? The key is that they keep style simple; after all, it was Coco Chanel herself who stated, "Before you leave the house, look in the mirror and take one thing off." French women find their signature style and wear it with confidence. Instead of bowing to current trends, the trick is to find a way to incorporate what is new into the wardrobe you love, and it all starts with where you shop.
These nine French brands offer a take on Parisian chic that translates across the pond, too. Yes, there's a lot of black — but keep your eye out for a mélange of feminine and borrowed-from-the-boys styles, all with an effortless air that makes them easy to mix and match. From the bohemian Isabel Marant to the edgier Iro, these brands will transform your style, French lessons optional.
With a US e-shop on the way very soon, the effortlessly cool brand The Kooples is going to take over your closet. You'll find the perfect LBD but also the edgy leather jacket to wear on top.
No matter the season, Sandro offers the quirky clothes that will help you stand apart. Look for seasonal trend pieces like colorful fringe dresses and the perfect suede skirt.
At Iro, expect a mix of edgy and bohemian separates and dresses that are sexy yet understated — an outfit from Iro will get you noticed without ever feeling too loud.
There's nothing complicated about too-cool brand A.P.C. From perfectly fitted tees to summery sandals, this French brand takes the basics and elevates them to superstar status.
Any Parisian knows that a wardrobe is not complete without a healthy selection from fashion-girl go-to Maje. The brand's romantic but relaxed style is easy to incorporate with what you already own.
Zadig & Voltaire
Zadig & Voltaire is part of the new era of French fashion. It embraces the trends with bold prints and fun accessories, while still staying true to the French aesthetic.
If there's one way to describe Isabel Marant, it's unpretentiously ahead of the trend. The brand's signature off-duty style ushered in the bohemian fashion moment.
Step out in Paris and you're bound to walk by a Ba&sh store. The brand brings a relaxed feeling to classic style. The clothes have an elegance that can still translate to your weekend look.
Comptoir des Cotonniers
Comptoir des Cotonniers manages to make traditionally preppy items feel youthful and cool. Look out for fresh spins on basics like denim jackets and t-shirt dresses.