5 Reasons You Should Rethink Frozen

When it comes to weekly grocery shopping trips, I always encourage people to take a fresh look at the frozen-foods aisle for all meal occasions. Why? We have to remember that freezing food is like pressing nature's pause button, locking in nutrients and taste. Wondering why you should rethink frozen? Here are five reasons why I recommend stocking up on frozen foods.

  1. Frozen foods are just as nutritious as fresh foods. Surprise! A recent study by the University of Georgia and the Frozen Food Foundation found that frozen fruits and vegetables are as rich in nutrients, and often more so, as fresh produce. That's because freezing is nature's pause button, locking in nutrients right at the peak of freshness. Added bonus: frozen fruits and veggies won't spoil as quickly as fresh, so stock up!
  2. Frozen foods are perfect for people who care about what they eat. One great thing about frozen foods is that they are clearly labeled with all the information you need to make the right choices for your diet and lifestyle. Plus, creating your own recipes from frozen foods is a snap thanks to single-serve pouches that offer perfectly portioned sizes and resealable packs that keep good food from going to waste.
  3. Frozen foods are fantastic to have on hand when life gets hectic. Between juggling work, family, and social obligations, life gets really busy. That's what's great about frozen foods — they are ready when you are and fit every family's lifestyle without compromising taste or nutrition. For example, a whole-wheat waffle with peanut butter makes a protein-rich breakfast while juggling a busy morning. And frozen fruits and vegetables are great for a fast smoothie!
  4. Today's frozen foods are versatile and can easily be elevated for a next-level dining experience. Frozen foods help home chefs get creative with their cooking. I always tell people to keep at least five frozen items in their freezer to mix and match when creating a dinner plan. For example, for those of us with picky eaters, toss frozen broccoli into your mac and cheese to help your kids get more vitamins and nutrients.
  5. Frozen food tastes good because the food is good. Frozen meals are delicious! And that's because food makers start with quality, fresh ingredients and freeze them to lock in nutrients and flavor. Take a trip down the freezer aisle, and you may notice some new culinary innovations with America's top chefs alongside classics like home-style lasagna.

Learn more about frozen food at HowFreshStaysFresh. Source: American Frozen Food Institute