Whoa! Step Inside Silicon Valley's First-Ever Fashion Week
Drones, wearables, and an aerialist on a bicycle. Welcome to Silicon Valley's first-ever fashion week, where products walk down the runway while the audience watches in awe.
Hosted in San Francisco by Betabrand, a clothing store that specializes in crowdfunding its designs, Silicon Valley Fashion Week? is definitely a questionable concept — something the company understood from the start. Journalists, PR professionals, techies, and fashion aficionados showed up for the three-night event; nearly everyone was surprised and enamored by the looks from local and international designers.
The first night's show was dedicated to new technology around transportation. The models presented different products, such as Tespack backpacks, which are powered by solar panels, as well as SOVO's light-up vest, made for cyclists. And just when the audience thought the show was over, out came the drones, modeling clothing from Betabrand. There was no snickering but rather gasping at how astounding and cool it was to see.
The second night centered on wearable tech, with many designs literally lighting up the runway and showing how 3D printing can redefine jewelry and other accessories. The drones came out again in full force, as you can see in a clip below. (For even more videos from the show, check out our Vine page.)
Whether or not you're into fashion or tech, you'll definitely want to see our photos from the first two nights. Some are pretty unbelievable.