Gucci's New Instagram Project Is Worthy of a Double-Tap

On any given morning, we're surrounded by fellow commuters, nose-deep in our phones, scrolling intently through our Instagram feeds. And as our need for the feed continues to grow, fashion brands are responding, finding creative new ways to harness the photo-sharing app, like the new #GucciGram initiative. After the release of two new prints, Gucci Blooms and Gucci Caleido, the fashion house has teamed up with artists and creative folks from across the Internet to share their own personal visions including the brand's motifs.

The Instagrammers, ranging from the well-established to up-and-coming, used any number of mediums to design their own unique and oftentimes thought-provoking pieces. Read on for a look at the artists' creations, and then head over to the #GucciGram hub to learn even more!

Yoo Hyun

Yoo Hyun

Victoria Siemer

Victoria Siemer

Verena Smit

Verena Smit

The Most Famous Artist

The Most Famous Artist

Sara Rainoldi

Sara Rainoldi

Sara Berman

Sara Berman

Ren Hang

Ren Hang

QTA

QTA

Sebastian Erras

Sebastian Erras

Stephan Beaumont

Stephan Beaumont

Noah Kalina

Noah Kalina

Nicolas Gavino

Nicolas Gavino

Lyle Reimer

Lyle Reimer

Kamilla Filippi

Kamilla Filippi

Kalen Hollomon

Kalen Hollomon

Pierre Marchal

Pierre Marchal

Jay Howell

Jay Howell

Gill Button

Gill Button

An Nguyen

An Nguyen

Ed Fornieles

Ed Fornieles

Chris Rellas

Chris Rellas

Artaknisiya

Artaknisiya

Amalia Ulman

Amalia Ulman