If you still haven't joined the Beauty Insider Community yet, trust us when we say there's a lot you're missing out on. We've partnered with Sephora to share what Community members experienced during its first-ever live podcast tour.
There's a new band in town, but this time, they're not playing music. Rather, it's the band of beauty-lovers who are the brains behind Sephora's online Community. A digital destination that includes a full-blown forum, galleries, and reviews galore, the Community gives shoppers a place to live out their beauty obsessions, connecting people who can gush over products and share advice with each other. By now, you may already be familiar with the fun perks that come with being a member of the passionate (and totally free!) Community. But to add to the never-ending list of benefits, the team decided to bring the Community to life with a three-city tour gathering members together across the US.
With stops in Chicago, New York, and San Francisco, each in-store event features a live taping of the Glowing Up podcast by the hilarious Caroline Goldfarb and Esther Povitsky. By way of their humor, the two women — both beauty-lovers, of course — use the podcast to talk about finding what they call your "inner glowy goddess" through beauty, health, diet, and more. Tickets to this exclusive live taping were reserved for Community members and fans of the podcast, also known as "Glowmies."
We were lucky enough to catch the Brooklyn, NY, event to see exactly how things went down and meet a few of the members for ourselves. Laughs were shared (before, during, and after the podcast), beauty products were swatched, and pastel-colored macarons were eaten by many. Nudestix cofounder Taylor Frankel even made a special appearance! For beauty-lovers, it was a total dream.
But what really makes these events so special is that they unite Community members — putting faces and personalities to the friendships they've made online and building new ones. The exclusivity and limited attendee count keep the environment intimate, too; members feel approachable and accessible, so you can actually mix and mingle. The Community truly feels like, well, a community.
Missed out on this round of events? No worries! We can assure you there's a lot more in store. Click here to join the Community for yourself and stay updated on future events. Who knows, you may meet your new beauty BFF — online and IRL!