"Red Velvet" Hair Is the Newest Color Trend — and It's Deliciously Sweet

This holiday season, consider a delicious new hair color that's as sweet as this time of year: Red Velvet. The vivid hue that's taking over your social media feed is easy to pull off and totally worth the trip to the salon.

The term was coined by Garnier celebrity hair colorist Nikki Lee, who has transformed the hair of Lea Michele, Hilary Duff, and Selena Gomez. She described the hue as "a shiny Christmas present" and explained that it's a "one tone, single-process color," meaning there are no highlights involved. The result is a bright, multidimensional color that looks different depending on the lighting.

Ready to dive right in? Check out a few examples to take to the salon, ahead.