They say you haven't made it as a celebrity or model until you've inked a beauty deal. The hair, skin care, makeup, and nail polish campaigns are some of the most sought after in Hollywood. And 2016 turned out to be quite an eventful year for A-listers and beauty labels.
We saw everything from millennial It girls like Zendaya (who became a CoverGirl) and Chloë Grace Moretz (who fronted a Coach fragrance ad) to OGs like Victoria Beckham (who created a capsule makeup collection for Estée Lauder). Keep reading to learn more about these major partnerships as well as 10 more we loved!
The singer, who was actually named after the brand's iconic Ciara fragrance, joined Revlon as its newest brand ambassador. Who doesn't want to see Ciara rock those bold Revlon lipstick shades?
Charlotte Tilbury's longtime muse Kate Moss was the face of the makeup artist's first-ever fragrance, Scent of a Dream.
The actress joined Clinique for its Difference Maker campaign. This supports Clinique's Difference Initiative, which works with charities like Children's International and Room to Read in order to better young women's lives. Beauty for a good cause always gets our vote!
The Lion Babe frontwoman is known for her incredible curls. So we were pumped when Pantene tapped her to show off how its hair products stand against humidity.
Famous fashion photographer Steven Meisel shot black-and-white ads of this young Hollywood It girl posing with Coach's Eau de Parfum. The perfume was inspired by the spontaneous energy and cool of New York City, a perfect fit for Chloë's effortlessly chic style.
In September (just in time for New York Fashion Week) the poshest designer of them all worked with Estée Lauder on a line of gorgeous makeup.
The Scream Queens star teamed up with Burt's Bees on the brand's Bring Back the Bees campaign. This partnership helped to raise awareness for the dwindling number of bees. We spoke to Lea about it here!
Though the actress has worked with this iconic fashion house before, this was her first campaign for Chanel's beauty line. Kristen's gorgeous green eyes were the star of the French brand's 2016 eye makeup collection earlier this year.
The millennial superstar joined the CoverGirl roster, and she even used the affordable makeup to DIY looks for major red carpet events.
In addition to launching a capsule collection with the Americana brand, Gigi starred in a campaign as the face of the new Tommy Girl fragrance.
Demi teamed up with NYC New York Color as its global ambassador, and she also helped the brand launch a collection of products inspired by her look.
The Scandal star worked on an empowering line of nail polishes with OPI. Read about them in our interview with her here.
The ponytailed pop songstress became the face of MAC's Viva Glam campaign, releasing not one but two sets! The best part: 100 percent of the products' proceeds go to the MAC AIDS fund.