I Tried the Newest Version of This $5 Cult-Favorite Mascara, and I'm Blown Away

POPSUGAR Photography | Jessica Harrington
Every editorial product is independently selected by our editors. If you buy something through our links, we may earn commission.

Like basically every person I know, I love a good bargain. I, also like many people, love shopping on Amazon for beauty products. If you consider yourself to be a member of both of these parties, you've probably tried, or at least have seen, the Essence Makeup Lash Princess Mascara sitting in the No. 1 spot on Amazon. Now, as of June 15, there's a brand-new formula being added to the Lash Princess lineup called the Lash Princess Curl & Volume Mascara, and yes, it's still only $5.

This new family member promises the same amazing lashes as the brand's current bestseller — the Lash Princess False Lash Effect Mascara, which has over 159,000 reviews and a 4.4 rating on Amazon. The difference is this formula lifts and curls your lashes without the need for a lash curler. Sounds like a dream, amiright?

Essence Makeup

It comes in the signature black tube, so it's easy to recognize right out the gate and has a hourglass-shaped fiber brush that helps grab and coat each individual lash in the curl-enhancing formula.

I've been a longtime fan of the Essence Makeup Lash Princess Mascara collection, specifically the False Lash Effect version. (For $5, how could you not be?) So I couldn't wait to try this new product. The product feels very familiar to its cult-classic big sister, but the results are more of a wide-eyed, lifted look, rather than the length you get from the original (but that's not to say it doesn't still lengthen, because it does).

See a before and after of my eyelashes with the Essence Makeup Lash Princess Curl & Volume Mascara ($5) ahead.

My Lashes Before Lash Princess Curl & Volume Mascara

POPSUGAR Photography | Jessica Harrington

One Eye With the Lash Princess Curl & Volume Mascara

POPSUGAR Photography | Jessica Harrington

My Lashes With the Lash Princess Curl & Volume Mascara

POPSUGAR Photography | Jessica Harrington
Be in the Know
Great. Thanks for signing up!
Sign up for astrology, pop culture moments, TikTok trends, relationship advice, and much more.
We'll see you in your inbox
By signing up, I agree to the Terms and Privacy Policy.

Related