Permanently Bookmark These 17 Black-Owned Home Brands to Shop Online
The powerful activism against the killing of George Floyd has sparked important conversations about how society can better support and advocate for Black lives. One of many ways we can do that is to redirect how we shop — consumers must support more Black-owned businesses. There are tons of incredible fashion, beauty, and children's brands to shop, but don't forget about how you're decorating your home, too.
Ahead, we've curated a guide to talented Black designers and artists with home brands that should be on your radar. From handmade furniture to vibrant bedding, there are so many inspiring products you can buy to elevate your home. It may seem small, but thoughtfully shopping fuels the Black economy and brings diverse points of view to prominence in creative industries. It's vital now and every day going forward.
Website: Expedition Subsahara
The Breakdown: Sofi Seck, originally from Senegal, West Africa, runs Expedition Subsahara out of St. Charles, MO. She opened her business to support the education of young girls in Senegal by selling products that are authentically made by African artisans — herself included. Expedition Subsahara's brightly colored baskets and statement-making placemats add an instant dose of cheer to any room.
The Breakdown: Clare makes paint shopping an easy process with designer-curated colors and mess-free peel-and-stick paint swatches. Founder and interior designer Nicole Gibbons realized that no paint brands were offering a convenient way to shop for paint, so she decided to change that with her business.
Website: Antik Lakay
The Breakdown: According to the site, Antik Lakay is "a minimal and zen brand specializing in scented candles and fragrances. We use a high quality of soy blend, which contains 100-percent soy wax paired with subtle fragrances and cotton wicks to create beautiful scents." We love the sleek and simple designs of these cool candles in scents like "Victory" and "Growth."
Marie Burgos Collection
Website: Marie Burgos Collection
The Breakdown: Interior designer Marie Burgos has a luxury brand of cool furniture and decor accents, but what she's truly known for is her phenomenal lighting. Born and raised in Paris, Burgos gets her inspiration from French design and her family's native home of Martinique. You'll see lots of midcentury-modern references in her pieces as well.
The Breakdown: AphroChic sells on-trend poufs, pillows, rugs, lighting, and wallpaper, but the brand spans so much more than home decor. Wife-and-husband team Jeanine Hays and Bryan Mason celebrate "the intersection of modern design and global culture across diverse populations" with a magazine, podcast, and much more.
Oh Happy Dani
Website: Oh Happy Dani
The Breakdown: You have probably seen artist Danielle Coke's illustrations splashed all over Instagram, especially her recent pieces on raising awareness for the Black Lives Matter movement. Her Ally Collection is currently sold out, but we can't wait to buy her prints in the future.
Website: Soukie Modern
The Breakdown: Kenya Knight, alongside friend Taib Lotfi, founded Soukie Modern, a home-decor site filled with colorful Moroccan Berber rugs, ceramic candles, and Instagram-worthy beach towels. The site also sells vibrant handbags crafted in Morocco and California.
Harlem Candle Co.
The Breakdown: Designer and artist Justina Blakeney founded Jungalow with the intention that it's "a place that will inspire you to tap into your own creativity, connect with nature at home, and help you to bring good vibes home." The creative and modern brand incorporates natural, recycled, recyclable, and compostable materials as much as possible. Jungalow is also known to donate to a variety of important organizations including Trees For the Future. Did we mention how incredibly cute every single piece on the website is?
Website: Harlem Toile
The Breakdown: Harlem-based designer Sheila Bridges started her brand Harlem Toile because she was inspired by the "historical narrative of the decorative arts, especially traditional French toile with its pastoral motifs from the late 1700s." You can see her original prints on upholstered chairs, wallpaper, and even glassware.