This Affordable Label Is Taking Over Everyone's Closets — Starting With the Models

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When a brand keeps popping up on different celebrities, you know it has to be good. The latest fashion sensation is I.Am.Gia, an Australian clothing label that has been making the rounds with models such as Bella Hadid and Kaia Gerber. The retailer offers a selection of tops, dresses, and bottoms, though not in your run-of-the-mill patterns. The creations adhere to a strict punk-rock-meets-'80s-vibe (think camo print, PVC pants, and hardware details on shirts).

Every piece gives off a unique, edgy feel, which is perfect if your style aligns with Bella's. Most impressive is that many of the I.Am.Gia pieces ring in at under $150, making this an affordable label every fashion girl can shop. The models are already on it, so we have no doubt you'll find at least one, if not two items, to fall in love with too.

Bella Hadid
Getty | Marc Piasecki

Bella Hadid

The model's worn the brand on several occasions and styled this plaid crop top from the Aussie label with an edgy denim miniskirt and white boots.

Josephine Skriver

Josephine traveled in a comfy blue I.Am.Gia set with her Nike kicks and Chanel carry-on.

Amanda Steele

The singer and model strategically tied her hoodie across her body to switch up her I.Am.Gia look.

Emily Ratajkowski

Emily's a huge fan of the brand, having previously worn an orange plaid set from I.Am.Gia and then its beige cuffed trousers.

Romee Strijd

This Victoria's Secret model makes the Parisian-meets-punk-rock outfit work with an I.Am.Gia plaid crop top and newsboy cap.

Kaia Geber
Getty | Gilbert Carrasquillo

Kaia Geber

The latest It model to wear the brand is none other than Kaia, who wore a pair of cameo track pants from the label during New York Fashion Week.

I.Am.Gia Pixie Jacket
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I.Am.Gia Pixie Jacket

I.Am.Gia's white pixie jacket ($115) comes with an oversize hood.

I.Am.Gia Viper Boot
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I.Am.Gia Viper Boot

Still looking for a pair of knee-high boots? You'll need these snakeskin-printed I.Am.Gia shoes ($77).

I.Am.Gia Daytona Jacket
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I.Am.Gia Daytona Jacket

Hop on the cameo trend with I.Am.Gia's printed jacket ($84).

I.Am.Gia Devon Dress
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I.Am.Gia Devon Dress

We'd rock this I.Am.Gia floral dress ($61) with combat boots and a leather jacket.

I.Am.Gia Slater Pants
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I.Am.Gia Slater Pants

Test out the PVC trend with a pair of I.Am.Gia pants ($84).

I.Am.Gia Gwen Pants
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I.Am.Gia Gwen Pants

Come in red hot with I.Am.Gia's red pants ($77) with sheer black mesh panels at the knees.