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E.l.f. Cosmetics
Beauty
Apr 16, 2024
These $12 Bronzing Drops Are a Minimal-Makeup Must Have
I'm constantly waiting for E.L.F. to debut a new launch that disrupts the industry.
Beauty
Feb 8, 2024
Once Again, E.L.F.'s Super Bowl Commercial Is the Only One That Matters
Listen, we aren't saying that we plan to watch the Super Bowl solely for the commercials, but we aren't not saying that, either.
Beauty
Jan 18, 2024
Every Single E.L.F. Beauty Product in the New "Mean Girls" Movie, Ranked
Can you believe it's been 20 years since Regina George first got hit by a bus?
Beauty
Nov 21, 2023
Jennifer Coolidge, the Burgeoning Beauty Influencer, Is Back
When Jennifer Coolidge first partnered with E.L.F.
Beauty
Sep 15, 2023
A Few Swipes of This $8 Mascara Give Me My Perfect Natural Lash Look
On those horribly humid 90-degree summer days when stepping outside makes me feel like I just walked into a particularly unpleasant sauna, I fully lean on mascara to create my beauty look.
Beauty
Apr 11, 2023
E.l.f. Cosmetics's Halo Glow Wands Pass the Hype Check
Though I'm someone who has combination to oily skin, I am inexplicably drawn to cream and liquid makeup.
Beauty
Feb 13, 2023
Jennifer Coolidge Plays a Dolphin in the Only Super Bowl Commercial That Matters
Step aside, Doritos and Pepsi — E.l.f.
Beauty
Jan 16, 2023
Madelyn Cline's Critics' Choice Awards Makeup Features a Viral $14 Product
One word to describe the beauty looks on the 2023 Critics' Choice Awards red carpet?
Beauty
Sep 13, 2022
The $14 Product Behind Issa Rae's Glow at the Emmys
It's one thing when a makeup product takes over TikTok, but it's an entirely different story when it makes its way to the red carpet for the full star treatment.
Beauty
Aug 2, 2022
TikTok Is Losing It Over This $14 Makeup Product, and So Am I
When it comes to makeup, I'm forever on the hunt for products that will make me look like I am glowing from within — especially if I found it on TikTok.
Beauty
Apr 4, 2022
The E.l.f. Cosmetics x Dunkin’ Collection Is a Dream For Donut-Lovers
From the delish donuts to the refreshingly sweet iced coffees, we can't get enough Dunkin' in our life.
Beauty
Mar 19, 2022
4 Shopping Tips to Remember When It's Time For a New Facial Serum
Does the process of finding a new facial serum seem overwhelmingly daunting to you?
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Entertainment
Celebrity
Movies
TV
Music
Books
2024 Reading Challenge
Fashion
News
Celebrity Style
Street Style
Clothing & Accessories
Fashion Week
Shopping
Beauty
News
Skin Care
Makeup
Hair
Nails
Reviews
Shopping
Beauty Sustainability Challenge
Skinposium
Wellness
Fitness
Nutrition & Food
For the W
Health
Sex & Relationships
Astrology
Shopping
Condition Center
Hype Check
Family
Parenting
Pregnancy
Babies
Toddlers
Back to Fuel
Baby Steps
Thanks For Coming
The Nightline
Must Have
My Must Haves
Vetted
Fashion
Beauty
Home
Tech
Parenting
Wellness
Fitness
Identity
Juntos
Crowned
Where I'm From
Out Loud