Get Ready For California Dreaming This Spring — At Least With Your Hair and Makeup

Updated on 2/12/2017 at 11:25 PM

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Rebecca Minkoff's "See Now, Buy Now" Spring 2017 Fashion Show took place in sunny Los Angeles, CA — a departure from the bustle of New York Fashion Week. The influencer-studded show was all about embracing California's bright, carefree lifestyle, and it took over one of Los Angeles's signature landmarks: The Grove.

Choosing Los Angeles as the show's location was partly due to the theme of her collection, which is heavy with SoCal influence. "I was vintage shopping and I saw a terrycloth tank top from the '70s that said 'California,' and I thought, 'That's my sign. Let's do this,'" Rebecca told us.

Keep reading to learn more about the beauty aesthetic for the show and to see which influencers took to the trolley tracks to strut their stuff. Plus, you can purchase Rebecca's Spring 2017 line right now!

The Hair

The hair was meant to be imperfect and big, with a "triangular" shape. "The hair is airy and fluffy. Lots of wave in there, but we want to see frizz. We don't want it to be too perfect or polished," said Giovanni Vaccaro, creative director of Glamsquad.

Soft Waves Added to the Texture

The hair was wrapped around a curling iron to create airy, fluffy waves.

"Piece" Out

Shorter hair was also texturized with waves. To add movement and a piecey feeling to the hair, stylists used their fingers to pull the hair in different directions.

California-Inspired Makeup

Pyper America Smith shows off her voluminous waves and soft, glowing skin. Rebecca instructed Lori Taylor Davis, global pro lead artist at Smashbox, to create a makeup look reminiscent of the California sunset, so for the eyes, warm, magic-hour shades were used on the models with light-to-medium tones. For the models without freckles, Lori said faux freckles were added to add a youthful look.

Eyes Like the Sunset

For deeper skin tones, reds and oranges were used on the eyes to mimic the California sunset.

Rainbow-Inspired Nails

The nails were painted to look like a monochromatic rainbow, using reds, pinks, and peaches. The back of the nail was left bare. "We're doing nail art, rainbow nail art," said celebrity manicurist Michelle Saunders. "It feels very young, very '70s."

Going Monochromatic

Jamie Chung gets her manicure as Coco Rocha gets her hair finished. "Rebecca wanted to do a monochromatic rainbow, not traditional colors, so reds, pinks, and peaches," said Michelle.

Nailing the Pose

Aimee Song shows off her freshly painted nails.

The Final Look

Pyper America Smith shows off her California-influenced ensemble, including the Verona Jacket ($298), as well as her finished hair and makeup.

Rebecca Minkoff Verona Jacket

From

$298

The First to Take the Runway

The models took to the tracks after being carted to the runway on The Grove's famous trolley. Aimee kicked off the show in a long cold-shoulder piece.

On the "Runway"

Models walked the trolley tracks at The Grove in Los Angeles. Jamie Chung shows off her first look: the Angeles Dress($178).

Rebecca Minkoff Angeles Dress

From

$178

Street Walking

Victoria Justice shows off her first look, the Merryl Dress ($178), during Rebecca Minkoff's Spring 2017 "See Now, Buy Now" Fashion Show.

Rebecca Minkoff Merryl Dress

From

$178